AirMax Dn with 3D Interactive DOOH

Integrated media embodied the unreal innovation of AirMax DN and Ignited the Product awareness with Korea’s first 3d Interactive OOH. Sustain the awareness by generating the anthem view and traffic for both brand and product via high impact digital medial. 

Reach

0%

of P1844

Reach

0%

of P1844

Global Anthem

0M

View

Global Anthem

0M

View

3D/OOH Execution

w/2M reach

000

Across the key traffic zone in Seoul 

3D/OOH Execution

w/2M reach

000

Across the key traffic zone in Seoul 

App Hub CTR

0%

Compare to 7 days before of 3/26

App Hub CTR

0%

Compare to 7 days before of 3/26

Korea’s First 3D Interactive DOOH

3D Interactive OOH embodied the product innovation and create the massive awareness of AirMax Dn. Executed additional D/OOH in six different key spot across
the heart of Seoul.

82%  Reach to P1844 

Strategically operate the media in order to maximize the core target reach. As a result, Total Media Campaign Reach to 82.1% of People 18-44 with 11M Video View.

AirMax Dn Search Volume Increase

+202% ‘AirMax Dn’ Search Key Word increase on Naver along with AirMax, AirMax Dynamic Land key Word

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